During my first week of blogging, I didn’t really put much thought into social media networking, and into the promotion that comes with it. Irony of ironies however, was the fact that I cared a lot more about my statistics during this time, because I had about 3 followers, and felt as if I was exchanging thoughts with a brick wall. Even nowadays, I haven’t tried to take a stab at exploring the idea of search engine optimization, and various other plug-ins that aid in advertisement. Usually, I just leave my blog traffic up to fate, and up to me reaching out to the rest of the blogosphere, and not the other way around. So far, it hasn’t been disappointing– people come over to comment and reply, I’ve been making lots of friends, and at the moment, I’ve stopped stalking my own viewership.
However, I do believe that social media networks play critical roles in terms of bringing in readers to the blog. While I don’t expect to generate views without active participation, I find that at some point, I have to stop with the promotion, and start focusing on creating actual content and socializing, which, if you may not have noticed, is what social media is truly made for. I try as much as possible to extend my blog’s reach, but in comparison to other bloggers, I think my methods have been pretty passive.
This site is the only legitimate social media network I actively participate in, and not even half as much as other bloggers (with hypothetically, eight hands) do. Though limited in characters in terms of individual tweets, I find that Twitter has been the most paltry and straightforward, yet surefire method of promotion out there. Additionally, the feeds make it easier for me to converse with other bloggers on topics not necessarily related to books, and because I’m a self-proclaimed social butterfly with little to no street smarts, the practicality of Twitter increases for me tenfold.
2. Feed Readers
I would probably be biting the dust without these babies. First of all, my reliance to email outside of monitoring e-galley approvals and review requests does not extend to a trenchant level. Apart from the fact that I find it a hassle to input both my email address and the verification for my humanity as opposed to a one-click method for instantaneous subscription, it’s so much easier for me to filter out read and uninteresting posts with feed readers like Bloglovin’, Feedly, and RSS. And because it works for me, I like to think that my own readers find it manifest to read my posts in this way as well.
I don’t use this for promotion. If someone else wishes to stalk me, then this is simply their ticket towards that particular (and creepy) endeavor.
I DO NOT (AND PROBABLY SHOULD) USE
I know some bloggers rely heavily on their fan pages, but I don’t really see what Facebook can do that Twitter already can’t (advertise and talk to people, basically). In addition, many of my real life friends are more accessible through this website, and because I try hard to preserve my anonymity, this doesn’t seem to work well in my favor.
I truthfully have no idea how to use and operate this one. It seems pretty elementary for someone with a substantial amount of brain cells like me, but then again, this platform isn’t as popular, and I don’t know if the extra effort of “pinning” (?) will prove worth my time.
This is popular, most definitely, although I can’t think of anything else to take a picture of that doesn’t involve what is essentially my face, and everyone knows I’m not into that, so this seems rather pointless.
4. Et Cetera, Et Cetera
This means all the other social media networks such as StumbleUpon, Google+, Reddit, etc. I just don’t think I’ll have time time, or even just the motivation to keep myself active, and unless you can recommend to me a site that significantly aids in reaching out (not just in promoting, but also in discovering other blogs), then I don’t see myself signing up for anything else at the moment.
THE NUB AND GIST OF THINGS
1. Promotion through Social Media is important.
2. Social Media allows you not only to advertise, but to converse.
3. I do not use two different networks that serve the same purpose.
4. I’m a passive-active blogger.
What about you? Do you make sure to get involved with various social media networks as well? How do you effectively advertise? Do you talk to other people outside of your own blog, or do you keep things professional? Do you have any recommendations for the clueless other bloggers out there? Do tell! Sound of in the comments and make my day 🙂